FACKTS AFRICA GROUPNAIROBI / KENYA

CULTURE NEEDS MORETHAN ATTENTION.

It needs structure, visibility and systems that keep working after the moment passes. FACKTS builds those systems around African basketball, music and culture.

PLATFORMSPEOPLELIVE CULTUREPARTNERSHIPS
What FACKTS actually is

A group that builds the infrastructure around culture.

FACKTS Africa Group is not simply a basketball page, music page or media company. FACKTS Africa Group builds dedicated platforms that help people and organisations become easier to see, organise, document and connect.

01FACKTS Hoops

Players, teams, games, records and basketball communities.

02FACKTS Music

Artists, producers, projects, sessions, credits and discovery.

03FACKTS Properties

Live formats and cultural experiences built on top of the platforms.

Basketball platform

Basketball, structured.

FACKTS Hoops gives players and teams a living basketball identity: profiles, records, game context and a platform that can grow with the sport.

Enter FACKTS Hoops ↗
Music platform

Creative work, organised.

FACKTS Music gives creators a public identity while keeping projects, collaborators, sessions and credits connected to the work itself.

Enter FACKTS Music ↗
LIVE FROM FACKTS MUSICReal creators. Public profiles.
View all creators ↗
FACKTS MUSIC CREATOR NETWORKLoading live creator profiles…
Proof of work

Built in the real world, not just on paper.

FACKTS is already operating across courts, events, studios, digital platforms and cultural documentation. These cases show what the group has actually put into motion.

View selected work ↗
01BASKETBALL PROPERTY / COMMUNITY

FACKTS Court Takeovers

A FACKTS-owned basketball property that enters real courts and communities, creates structured live matchups and leaves behind a record of the people and game around each stop.

17videos in the current Court Take-Overs Originals archive
LIVEFACKTS-owned basketball property
HOOPSlinked to the FACKTS Hoops platform
View case →
02BASKETBALL EVENT / DOCUMENTATION

Health Check-Up Cup 2025

A three-day basketball event at KMTC Upper Hill that shows FACKTS working at multi-team event scale while maintaining photography, consent and participant records.

≈22teams
6women's teams
3event days
View case →
03MUSIC / CREATOR OPERATIONS

FACKTS Music Project System

An active creator-production cycle connecting artists, producers, studio sessions, song selection, contributor records and public creator profiles inside one operating environment.

21tracks selected
3planned EPs
7tracks planned per EP
View case →
04CULTURAL ARCHIVE / PROGRAMMING

FACKTS Originals

A growing record of Kenyan basketball and music culture covering competition, history, academies, careers, artist conversations, music context and recurring FACKTS formats.

15current Originals collections
8Hoops collections
7Music collections
View case →
FACKTS BY THE NUMBERS
2operating platformsFACKTS Hoops + FACKTS Music
15Originals collectionsbasketball + music archive
≈22teamsHealth Check-Up Cup 2025
43consent / release recordsHealth Check-Up Cup 2025
21tracks selectedcurrent FACKTS Music production cycle
Why trust FACKTS

Trust the systems, people, records and execution.

Credibility should be visible in how the work is organised, what gets documented and who is accountable for operating it.

Meet the operators ↗
01

Owned platforms

FACKTS operates dedicated Hoops and Music infrastructure rather than depending entirely on social media feeds.

02

Structured records

Players, games, creators, projects, credits, sessions and cultural archives are organised into systems that can stay useful over time.

03

Real operations

The work reaches courts, tournaments, studios, creator projects and live properties. The website points back to visible execution.

04

Consent & governance

FACKTS uses consent and release records where required and is formalising operating frameworks as the platforms and properties grow.

05

Reporting & evidence

The aim is not to finish at an activation. Work should leave behind records, assets, participation evidence and a basis for the next decision.

06

Named operators

The People page identifies the team responsible for development, management, music administration and finance.

Ecosystem partners

Specialist partners strengthen the FACKTS ecosystem.

Explore the partner ecosystem ↗
FACKTS Originals

See the culture in motion.

Original series prove what the platforms are connected to in the real world: basketball stories, music formats, people, development and recurring FACKTS programming.

Explore all Originals ↗
FACKTS MUSICOn Set / conversations / creator-led formats
BEHIND THE SCENES / SERIES

ON SET NA MILLZ

Millz takes viewers behind the work: sets, sessions, creative process and the moments around the finished music.

FACKTS HOOPSCourt Take-Overs / 1V1 / basketball stories
What the platforms make possible

Less fragmentation. More continuity.

01

Visibility

Give talent and organisations a clearer digital identity people can actually find and understand.

02

Structure

Put profiles, teams, projects and activity into systems that are easier to operate and grow.

03

Continuity

Keep the record of games, people, projects and experiences alive beyond a single event or release.

04

Access

Create stronger entry points for partners, communities and opportunities around active ecosystems.

FACKTS properties

Experiences built on top of the platforms.

Court Takeovers, VERSUS and FACKTS 3×3 are formats through which the ecosystems become physical, social and partner-ready.

People behind FACKTS

The operators behind the platforms.

The group is built by development, management, music administration and finance working across the same ecosystem.

Meet the team ↗
Joseph MillighanFounder & Senior Developer
Thomas HanssGeneral Manager
Jonathan ThuoFACKTS Music Admin
Allan KimanziJunior Developer
Felix MathekaFinance
Brands / teams / studios / institutions

Partnerships are built around the ecosystem, not just a post.

FACKTS creates partnership opportunities around structured communities, participation, live experiences, visibility and cultural relevance.

Build with FACKTS ↗